Monthly Archive: June 2016

5 Tips Best SEO Company Suggest for Your Blog

With the ever-changing behaviors of search engine optimization (SEO) in the recent years, it only gets harder to keep up with these successive changes. Stricter algorithm updates such as Panda, Penguin and Pigeon has even made it more complicated than it was.

The stricter rules in SEO has prompted small and big websites alike to both seek the advice of best SEO company to help them with their SEO needs. However, those who cannot afford their services opt to go on their own and come across great challenge to make their WordPress blogs a successs.

And with this dilemma in mind, we listed down five starter tips you can do to get your WordPress blog rolling and compete for that coveted top search results page.

Build Domain Authority

To tell you the truth, being on the top page of the search results does not happen overnight. Certain factors must be considered to become one of the best in the field. One important factor is the domain authority.

wordpress blogThe domain authority is the assessment of a domain name’s power or influence in the web. Having a high domain authority means you are likely to appear at the top of the engine results. However, there are certain factors which decide the domain authority, including the age of the website, its size and popularity. These factors often need months or even years to achieve.

Needless to say, if you want your WordPress blog to succeed, there are unfortunately no shortcuts in achieving your goals. It takes time and patience to do so. And as you take time building your name, reputation and authority in the web, you might as well pay attention to the other steps that will also help realizing your blogging goals.

Write Relevant and Quality Contents

The age of stuffing exploding keywords on your contents is over. With Google’s Panda and Hummingbird algorithms taking over the SEO, you can no longer put keywords carelessly on your content or abuse it.

seoModern-day SEO now focuses more on relevant and quality contents. You should be more attentive to the needs of users if you do not want to send Google a signal for penalties. Make sure that keywords flow naturally as you write your content.

On the other hand, Google also favors high quality contents than a sub par one. By quality contents, we mean articles that contain valuable information that is helpful for readers and meet the users’ needs. Contents should be written to answer questions, provide something new and inform your target audiences and not just for the sake of publishing new posts.

Build Relationships

Links are a powerful factor in getting your blog or website on top of the search results page. However, the practice of building links from guest blogging, exchanging with co-bloggers or purchasing them is now considered underhanded thanks to Google’s Penguin algorithm.

With Google’s strict rules, experts suggest bloggers to build relationships instead of struggling to build links. Building relationships, as the experts say, translates to building links. When bloggers build good relationships among their readers and co-bloggers, it will lead them to earning links in accordance to Google’s rules.

Natural and unasked links can be acquired and also boils down to providing readers quality contents. These links are like rewards after publishing quality articles to help your readers, thus building good relationships with your target audiences.

Avoid Black-Hat SEO

black-hat-seoBlack-hat SEO, for those who are unfamiliar with the term, is the underhanded techniques used in boosting the page rank of a website or blog. While these shady techniques might help you in short-term, it may also cause permanent damage to your blog in the long-term.

These techniques include content automation, keyword stuffing, doorway pages, hidden text or links, sneaky redirects, reporting a competitor, link schemes, cloaking, guest posting for the sole purpose of link building, link manipulation (including buying and selling links), link farms, wheels or networks, article spinning, rich snippet markup spam, automated queries to Google, creating domains, pages and subpages with duplicate contents, and pages with malicious behavior.

The use of these underhanded techniques is prohibited by Google and if caught, your website will be penalized and be banned in Google’s search engine. The best SEO company highly discourages this practice at all cost.

As we have laid out the tips above, it is still recommended to seek services from affordable and best SEO company such as Explode SEO to “help you with all of your Internet marketing needs from SEO, Local Optimization, SEO Consulting, Reputation Management, Web Analytics & Reporting.”

Make Blogging Easy with these SEO Tips on WordPress Blog

There are many SEO strategies that you can include in your online marketing campaign, but not all of them may be relevant. We know that blogging plays an important role in online marketing, particularly content marketing. However, many online business owners cannot find the time to look for the right content management system (CMS).

If you are eager to start blogging, we recommend that you use WordPress as it can really be useful, but remember that your blog also has to be SEO-friendly. We are going to provide you with some SEO tips on WordPress blog and other things you need to know about WordPress.

What WordPress Can Do for Your Blog

 SEOMore than 60 million blogs use WordPress, which makes it one of the most widely used content management systems for professional blogging. This is because it can easily be customized to your business needs. More over, WordPress is quite easy to optimize for SEO that is why many famous bloggers depend on it for their blogs. WordPress is great for conventional blogging, but you can also use it to create unique homepage for your website.

Why You Need to Get it Right

WordPress is highly customizable, so it could be easy to commit mistakes when making it SEO-friendly. There is a possibility to create an interface that is not really SEO-friendly, or maybe worse, not really user-friendly. Furthermore, you need to know how every option works, such as categories and tags, when to use each, and how they differ. There are so many built-in options and third party add-ons, so you need to choose the right options for SEO to make your content highly visible on the web.

Now, take a look at these things that we compiled about fast and easy SEO tips on WordPress blog:

wordpress1.    Select an SEO-friendly WordPress theme –

you are moving toward the right direction if you have an in-house SEO specialist and designer. If you do not, you can buy themes that you could further customize with a price range of $50-$150 or more. SEO-friendly WordPress themes could reduce the knowledge and time you need to make a fresh start.

Remember, though, that not every theme can be considered as SEO-friendly. In addition, while some themes say they are optimized, they are really not. Because of this, you need to find themes that do not rely too much on Flash and carry out the best SEO practices like H1 tags for a blog post title.

2.    Select an SEO-friendly WordPress plugin –

When optimizing your blog, SEO plugins make your dashboard user-friendly, so you could make the most of the search engine benefits apart from what is included in your theme or built into the usual WordPress interface.

There are SEO plugins that may include meta descriptions, 301 redirects, and index/noindex. The plugin could program the procedure, but we suggest that you evaluate the automated recommendations or fill the fields on your own.

Two of the best plugins are All in One SEO Pack and Yoast. These plugins are free, which is another reason to use them.

SEO factor3.    Optimize WordPress categories –

To organize your blog posts, you will have options for categories and tags. Through categories, you can take your keyword and add it in your URL – this is an important SEO factor. To further organize your posts for better user experience, you can use tags, but we advise you to give it a noindex attribute so that search engines will not pick up the tag pages.

4.    Use keywords in title tags –

H1 header tag in your blog title is an indication of a properly optimized theme. WordPress also allows you to include the blog post title into the URL, which makes it more important to use the key phrases or keywords you want to rank for in the blog title.

5.    Create well-written posts –

Your blog posts should be grammatically-correct and compelling. Proofread your posts because one bad article can make your whole blog go down. Your blog posts also need to focus on one subject area. Post often, but make sure that they are of high quality. It is important for readers and search engine that you have fresh content.

WordPress makes blogging easy, but it needs to be optimized to make the most of it.